Axiom Design Partners is a multi-disciplinary visual communication firm that specialises in the building, management and cultivation of successful brands.
Axiom was created through the merger of two successful design firms: Charrette Design and Sean Elsegood Design. This merger enables Axiom to draw upon a combined experience of more than 20 years and to build upon the existing design cultures present in each firm.
The resultant culture, now intrinsic within Axiom, is one of ideas driven communication.
Central to this philosophy is collaboration, we partner not only with our clients, but also with best-of-breed strategic partners, systematically stripping down a problem to its fundamentals, thereby establishing the design axiom.
An axiom is a self-evident truth upon which all other knowledge must rest; it is the foundation from which other knowledge is built.
To this end we partner our clients, we listen, we ask questions, we research the client and its competitors to gain a thorough understanding of a particular clients position and personality. Internally, Axiom undertake regular briefing sessions whereby all team members are engaged - sharing knowledge, ideas and experiences. This ensures all staff clearly understand the brief, are clear on the defined direction and the idea’s continue to evolve.
Brands are developed, applied, managed and evolve across a range of media including traditional graphic design, advertising, multimedia and environmental signage. Axiom are specialists in applying the brand as a unifying element across all available mediums enhancing impact, strength and recognition.
We have undertaken projects throughout Australia and have amassed a comprehensive client list from the retail, industrial, corporate and government sectors. We have considerable experience in the corporate arena, we strive to understand not just the project at hand but any complex regulatory, environmental or managerial issues that may come into play on large projects.
Axiom actively seek out clients that understand the importance of ideas driven design and are committed to developing long standing, mutually beneficial relationships with all of our clients.