Axiom Design Partners

Recognising the volume of waste designers are responsible for and prompted by a lack of accessible information available, the Design Can Change campaign has been launched to provide a resource for designers in all matters concerning sustainable design.

The Conservation Gardens are being established within the Western Australian Botanic Gardens at Kings Park. These inspirational Wildflower Gardens aim to promote the conservation of Western Australia’s threatened plant biodiversity and will include approximately 400 threatened species.

Axiom have been providing our services to the Australian Property Institute (WA Division) since late 1997, and we’ve designed the marketing materials for their State Conference every year. This year is no exception.

What is free-pitching? Put simply – it is selling design services for free. Usually this comes about when a potential client asks for unpaid design submissions (pitches) from a studio, or studios, to determine who best suits their needs.

Another important facet we had to consider as part of the roll out of the new Hames Sharley brand was to look at their recruitment advertising strategy. As everyone is aware, Australia is currently experiencing a unprecedented skills shortage, so targeting, appealing to and finally attracting skilled staff has become a priority for most Australian companies.

One aspect of the overall Hames Sharley recruitment strategy that we can discuss here is the press advertising strategy.

Oh my god, if you’re a nerd or born anytime in the seventies, then this is just the coolest thing ever!

Our partnership with INGAL EPS commenced over 11 years ago, when they were called Riverton Engineering. From the very beginning we strived to differentiate INGAL EPS from the more traditional approach of their competitors. A simple strategy, but one that without the support and commitment of your client is achieved less often than you might think.

What is the best way to communicate with a design firm? What is the most successful way to communicate to them exactly what you are trying to achieve, how you will achieve it and how you will know when it has been achieved. The answer to all these question lies in the design brief.

Ads of the World is a fantastic web site to preview what the best of the best in advertising are up to – from multi-million dollar campaigns to small scale viral marketing strategies. There really is a lot of talent around the globe and Ads of the World provides a forum for creative-types to show off their wears and bounce ideas off others in the field.

Each month AOTW compiles their best of the best, so we thought we’d take the time to share some of these with you. Be sure to check out AOTW for yourself – if you happen to find anything that tickles your fancy, Make sure you share your discovery by posting a link to it in the comments.

Axiom have again been commissioned to develop the Annual Report for the STAR Peer Tutoring Programme – based at Murdoch University. We’ve been looking after the STAR’s communication needs for over 14 years, which has included brand development, stationery, training manuals, web site, posters, certificates and annual reports.